|

Services: Link Partnership Development
A key component in getting good ranking results for your web site
is generating incoming links from related, quality web sites. Many
search engines including Google
and MSN factor the number of and
quality of incoming links to your site, which is why many sites
today participate in link exchanges and compile link directories
for their sites.
To rank highly in the search engines, you have to develop a reputation
for your site. If you have incoming links from websites that generate
high amounts of traffic per day and from sites or pages with themes
directly related to your industry, search engines recognize that
as a quality incoming link, giving it more value as a vote for your
site's good reputation as an important source for information in
that industry.
The way Google
indexes your website is by following links from other sites to yours,
or "spidering".
Once at the linked page within your site, it then looks for other
links to follow which, if properly optimized, can lead it to index
every page in your site. Multiple links from outside sources give
the search
engine spiders and site visitors more paths to directly find
your web site.
A key component of Soul Oyster's marketing services includes the
development of a Resources Directory
to participate in link exchanges, which also offers an interesting
resource and benefits your site visitors. Each month we research
quality web sites related to your industry to participate in exchanges
with, driving up your incoming traffic and your ranking results
in the search engines.
We research sites that comply with Google's
Quality Guidelines, which includes: "Don't participate
in link schemes designed to increase your site's ranking or PageRank.
In particular, avoid links to web spammers or 'bad neighborhoods'
on the web as your own ranking may be affected adversely by those
links." Many "Link
Farms", FFA Link Directories or pages that participate
in link stuffing and offer no real content or value fall under this
category. Read more in this article featured on NetMechanic.com
entitled Link
Farms Grow Spam.
Contact us for more information on how
you can benefit from our services.
|